Interview with Dustin DiTommaso of Mad*Pow: Explaining “Behavior Change”

Interview with Dustin DiTommaso of Mad*Pow: Explaining “Behavior Change” »

3 Mar, 2014
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Mad*Pow works with clients to develop apps and digital tools to help patients make changes in their everyday lives to improve health or manage chronic conditions.

Tour of Usability Lab at Mad*Pow »

10 Jan, 2014
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The start-up world is filled with uncertainty. When entrepreneurs design a new app, device or software product, they can never be certain how patients or customers will interact with that product. Understanding usability factors is not always straight-forward, but local experience design firm Mad*Pow has a new lab space set up to help engineers and…

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